Sydney, Australia
MPR Media is an innovative one-man branding and creative copywriting agency.
I work with inspired and inspiring brands on creating an irresistible identity and connecting with their customers through words that captivate, seduce, persuade and sell.
Brand Identities That Captivate and Seduce
Great brands don’t just make sales, they make connections.
Connections based on emotion rather than transactions.
The mark of a great brand: its customers are fans who are loyal beyond reason.
My Story
In 2001, I left my job to start my own direct mail business. I sold info products to both small business owners and gaming enthusiasts.
Very successfully, I might add. For about eight years.
That’s where I cut my teeth and developed my craft, old school style.
Paper and ink.
Back then, my sales copy was printed on paper, stapled, folded, stuffed into envelopes and posted. I licked my own stamps.
Getting my message out to the masses was slow, and it was expensive. If my copy sucked, I didn’t make the rent.
So I studied the masters and applied what I learned.
Once the interwebz started booming, I took my copywriting insights and adapted them to the online world. I have developed an online service business, an online fitness brand, and most recently an online motivational clothing brand for women. That’s still a work in progress.
Now my calling is to also collaborate with other brands.
Exciting brands that inspire and uplift humanity.
Brands that are destined to move the needle.
I look forward to helping yours do great things!
Fabian Colussi.
Founder, MPR Media